TierpeekPricing
Design tool pricing tracker

Framer vs Webflow pricing

Both of these are in Design tool, and we read both pricing pages the same way, with the same reader. Everything below is what each page printed on the day we read it. Framer read on 10 Nov 2026, Webflow on 11 Nov 2026.

We check each page about once a week, so this is a weekly reading, not a live feed. Prices are copied as printed, never converted and never averaged.

The two pages

Framer

Read on 10 Nov 2026
Framer price history Framer pricing page

Webflow

Read on 11 Nov 2026
Webflow price history Webflow pricing page

Tier by tier

Rows are lined up by position on each page, not by tier name, because the names never match across two vendors. Row 1 is the top tier on each page, row 2 the one under it. Where one page has fewer tiers than the other, the row is left blank rather than paired with something it is not.

  1. Row 1
    Framer
    FreeFree
    Webflow
    StarterFree
  2. Row 2
    Framer
    Basic$10/month
    Webflow
    Basic$15/mo
  3. Row 3
    Framer
    Pro$30/month
    Webflow
    Premium$25/mo
  4. Row 4
    Framer
    EnterpriseCustom
    Webflow
    Team$2,500/mo
  5. Row 5
    FramerNo tier at this position.
    Webflow
    EnterpriseCustom
  6. Row 6
    FramerNo tier at this position.
    Webflow
    Standard$29/mo

The entry tier

Framer is the cheaper of the two at the entry tier: $10/month on Basic, against $15/mo on Basic. That is $5 less, 33 percent below Webflow.

Both figures are for the whole account, per month, so they are like for like. This is the cheapest paid monthly tier we can read on each page. Free tiers, quoted tiers and per-unit rates are left out, because none of those is a figure you can put next to another company's figure.

Changes we recorded

Every change we have written up for either page, newest first.

  • Webflow introduces word limits (10,000-50,000/mo) for Localize and launches Webflow Campaigns starting at $2k/mo for marketers

    Webflow8 Nov 2026

    Webflow introduces word limits (10,000-50,000/mo) for Localize and launches Webflow Campaigns starting at $2k/mo for marketers Why it matters: • Localize now has explicit usage caps, signaling monetization of a previously free/unlimited feature and creating upsell pressure on customers with high translation volume • New Campaigns product ($2k/mo entry) targets marketers directly, expanding TAM beyond designers and developers into marketing operations and demand generation • Removal of free Localize preview trial may reduce adoption friction for translation feature, potentially concentrating users in paid tiers sooner Localize Feature Limits: - Added word-per-month caps: 10,000 words/month (likely lower tier) and 50,000 words/month (likely higher tier) - Removed 'Preview Localize for free' messaging and associated trial positioning - Removed machine-powered translation from visible feature list New Product Launch: - Introduced Webflow Campaigns for marketers as new offering - Positioned for on-brand landing pages and ads, claims compatibility with any CMS - Entry pricing set at $2k/month with 'Contact us' sales motion Marketing Integrations: - Checkout.com logo retained in partner list - SoundCloud logo removed from visible integrations What to do: • Audit competitor positioning: if you offer translation or localization, clarify your word limits and free tier generosity vs. Webflow's new caps to win price-sensitive customers • Investigate Webflow Campaigns TAM expansion: determine if your product roadmap should defend the $2k+/mo marketing operations segment or if this signals Webflow is chasing a customer base outside your core • Monitor Localize paywall impact: track customer churn or tier downgrade risk if your own translation/localization feature is similarly limited-this may be a bellwether for pricing sensitivity

  • Framer pricing page changed

    Framer8 Nov 2026

  • Framer clarifies that only paid plans include monthly AI credits, removing free tier access to Agents and Localization features.

    Framer3 Sept 2026

    Framer clarifies that only paid plans include monthly AI credits, removing free tier access to Agents and Localization features. Why it matters: • Framer is monetizing AI-powered features (Agents, Localization) by restricting them to paid plans, creating a clearer upsell funnel from free to paid tiers • This positioning change signals AI features are now core differentiators Framer expects customers to pay for, rather than included benefits across all users • Competitors should evaluate whether AI features are free tier perks or premium-only, and consider repositioning to match or differentiate against this pricing strategy Positioning: - Changed language from 'Every plan includes monthly credits' to 'Every paid plan includes monthly credits,' explicitly excluding free tier users from AI features like Agents and Localization - Free users can no longer access Agents, Localization, and other credit-powered AI features; these are now exclusively for paid plan subscribers What to do: • Audit your own free tier AI feature offerings and determine if Framer's paid-only approach creates an opening to offer more generous free AI access as a differentiation lever • Validate with sales and customer data whether restricting AI features to paid plans increases conversion rates or creates friction at the free-to-paid transition • Review messaging on your pricing page to ensure clarity about which features are free vs. paid, and consider whether AI/automation should be highlighted as premium differentiation

  • Framer pricing page changed

    Framer26 Aug 2026

  • Webflow pricing page changed

    Webflow23 Aug 2026

  • Framer converts free tier messaging and use-case headers from italicized text to heading-level formatting

    Framer20 Aug 2026

    Framer converts free tier messaging and use-case headers from italicized text to heading-level formatting Why it matters: • No change to pricing structure, plan availability, or feature set • Purely presentational restructuring of existing tier descriptions • Indicates potential page redesign work but no competitive threat or positioning shift Positioning: - Free tier tagline 'Try for free' changed from italicized text to heading-level format - Use-case descriptor 'Creative personal sites' changed from italicized text to heading-level format - Use-case descriptor 'Mission critical sites' changed from italicized text to heading-level format What to do: • Monitor for follow-up changes that may signal a broader pricing page or product tier restructuring • No immediate action required; this is cosmetic HTML/styling only

The two pages were read on different days, Framer on 10 Nov 2026 and Webflow on 11 Nov 2026, so the figures above are not one moment. Prices are copied as printed, never converted and never averaged, and a vendor can change a page any time after we read it. Open both pricing pages before you act on any of this. More Design tool comparisons, or the dataset behind all of it.

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