Design tool pricing tracker

Framer vs Webflow pricing

Both of these are in Design tool, and we read both pricing pages the same way, with the same reader. Everything below is what each page printed on the day we read it. Framer read on 3 Sept 2026, Webflow on 4 Sept 2026.

We check each page about once a day, so this is a daily reading, not a live feed. Prices are copied as printed, never converted and never averaged.

The two pages

Tier by tier

Rows are lined up by position on each page, not by tier name, because the names never match across two vendors. Row 1 is the top tier on each page, row 2 the one under it. Where one page has fewer tiers than the other, the row is left blank rather than paired with something it is not.

  1. Row 1
    Framer
    FreeFree
    Webflow
    StarterFree
  2. Row 2
    Framer
    Basic$10/month
    Webflow
    Basic$15/mo
  3. Row 3
    Framer
    Pro$30/month
    Webflow
    Premium$25/mo
  4. Row 4
    Framer
    EnterpriseCustom
    Webflow
    Team$2,500/mo
  5. Row 5
    FramerNo tier at this position.
    Webflow
    EnterpriseCustom
  6. Row 6
    FramerNo tier at this position.
    Webflow
    Standard$29/mo

The entry tier

Framer is the cheaper of the two at the entry tier: $10/month on Basic, against $15/mo on Basic. That is $5 less, 33 percent below Webflow.

Both figures are for the whole account, per month, so they are like for like. This is the cheapest paid monthly tier we can read on each page. Free tiers, quoted tiers and per-unit rates are left out, because none of those is a figure you can put next to another company's figure.

Changes we recorded

Every change we have written up for either page, newest first.

  • Framer clarifies that only paid plans include monthly AI credits, removing free tier access to Agents and Localization features.

    Framer3 Sept 2026

    Framer clarifies that only paid plans include monthly AI credits, removing free tier access to Agents and Localization features. Why it matters: • Framer is monetizing AI-powered features (Agents, Localization) by restricting them to paid plans, creating a clearer upsell funnel from free to paid tiers • This positioning change signals AI features are now core differentiators Framer expects customers to pay for, rather than included benefits across all users • Competitors should evaluate whether AI features are free tier perks or premium-only, and consider repositioning to match or differentiate against this pricing strategy Positioning: - Changed language from 'Every plan includes monthly credits' to 'Every paid plan includes monthly credits,' explicitly excluding free tier users from AI features like Agents and Localization - Free users can no longer access Agents, Localization, and other credit-powered AI features; these are now exclusively for paid plan subscribers What to do: • Audit your own free tier AI feature offerings and determine if Framer's paid-only approach creates an opening to offer more generous free AI access as a differentiation lever • Validate with sales and customer data whether restricting AI features to paid plans increases conversion rates or creates friction at the free-to-paid transition • Review messaging on your pricing page to ensure clarity about which features are free vs. paid, and consider whether AI/automation should be highlighted as premium differentiation

  • Framer pricing page changed

    Framer26 Aug 2026
  • Webflow pricing page changed

    Webflow23 Aug 2026
  • Framer reorganizes pricing page hierarchy with heading structure changes but maintains all core messaging and plan offerings.

    Framer20 Aug 2026

    Framer reorganizes pricing page hierarchy with heading structure changes but maintains all core messaging and plan offerings. Why it matters: • Visual hierarchy adjustment suggests potential UX refinement testing but no material change to competitive positioning • No price, plan, or feature changes detected so competitive dynamics remain identical Page Structure: - 'Try for free', 'Creative personal sites', and 'Mission critical sites' converted from body text emphasis to heading-level formatting (h6) What to do: • Monitor next 2-4 weeks for follow-up pricing or messaging changes that may be under A/B testing • No immediate action required; continue existing competitive strategy

The two pages were read on different days, Framer on 3 Sept 2026 and Webflow on 4 Sept 2026, so the figures above are not one moment. Prices are copied as printed, never converted and never averaged, and a vendor can change a page any time after we read it. Open both pricing pages before you act on any of this. More Design tool comparisons, or the dataset behind all of it.

Watch both of these yourself

Tierpeek runs this same read on any pricing page you paste below, every 8 hours, and sends what moved to your inbox or Slack.

Free for 3 days, no card. Or create an account first and add pages from the dashboard.