Salesforce pricing
Every number below was read from Salesforce's own pricing page. This free index checks that page about once a day, so open the source before you quote a price.
Plans on the page
We captured this page but could not read clear plan lines from it on the last check.
Price history
No price changes recorded since we started tracking this page on 12 Aug 2026.
Changes we recorded
Salesforce restructures Agentforce Sales tiers from 5-tier (Starter/Pro/Enterprise/Unlimited/Agentforce 1) to new 5-tier model (Starter/Pro/Core/Advanced/Max) and lowers AI access threshold to Core tier
9 Sept 2026Salesforce restructures Agentforce Sales tiers from 5-tier (Starter/Pro/Enterprise/Unlimited/Agentforce 1) to new 5-tier model (Starter/Pro/Core/Advanced/Max) and lowers AI access threshold to Core tier Why it matters: • Salesforce is repositioning its mid-market and enterprise segment by renaming tiers and expanding AI inclusion down to the Core tier (previously Enterprise+), signaling aggressive AI-first positioning and potentially lower barriers to entry for buyers seeking AI capabilities • The removal of tier names like 'Enterprise' and 'Unlimited' and introduction of 'Core' and 'Advanced' suggests a clearer value ladder; competitors must assess if their AI feature parity and pricing remain competitive at each tier level • Slack integration now includes Slack Free at lower tiers (Starter/Pro/Core) instead of Slack Business+ at Starter, lowering perceived friction and bundling value-a direct competitive advantage in deals with multi-product considerations Plans & Tiers: - Renamed plan structure: Starter Suite, Pro Suite, Enterprise, Unlimited, Agentforce 1 Sales → Starter Suite, Pro Suite, Core, Advanced, Max - Removed legacy tier names 'Enterprise,' 'Unlimited,' and 'Agentforce 1 Sales' - Simplified from 5-tier stack with confusing naming to clearer Core/Advanced/Max progression AI Feature Access: - Lowered AI access threshold: Previously 'AI can be added to Enterprise and above' → Now 'AI can be added to Core and above' - Effectively moves AI inclusion down 2-3 tiers, expanding AI reach to mid-market buyers at lower price points Integrations - Slack: - Slack Free now available at Starter and Pro tiers (previously Slack Business+ at Starter) - Slack Business+ still at Advanced and Max tiers - Change reduces Slack upgrade friction for lower-tier customers Marketing & Messaging: - Added Dreamforce 26 keynote registration banner and chatbot 'Piper' for real-time engagement - Removed generic 'Request a call' CTA in favor of interactive guidance (chatbot + Dreamforce promo) - Updated copy emphasizes 'increasing levels of AI, automation, integration, and customization' with new tier names Legal/Disclaimers: - Minor copy update: 'Premier Success' corrected to 'Premier Success' (noted as 'Premiere' → 'Premier') - AI disclaimer updated to reflect new tier access policy What to do: • Audit competitive positioning on AI feature availability and pricing: Map your tier-by-tier AI feature set vs. Salesforce's Core+ tier and validate that your entry-level AI pricing remains defensible or articulate differentiation • Review mid-market sales strategy: Salesforce's downward AI access shift and Slack Free bundling at lower tiers will likely reduce friction in competitive deals-consider bundling or pricing adjustments in the $50-150k ACV range to maintain win rate • Monitor Dreamforce attendance and 'Piper' chatbot effectiveness as proxy signals: If Salesforce converts higher volumes via async engagement (chatbot) rather than sales reps, pressure your own conversion funnel to improve self-serve qualification
Salesforce restructures Sales Cloud pricing: eliminates Enterprise/Unlimited tiers, introduces Core ($195) and Advanced ($395), rebands top tier as Max ($550).
3 Sept 2026Salesforce restructures Sales Cloud pricing: eliminates Enterprise/Unlimited tiers, introduces Core ($195) and Advanced ($395), rebands top tier as Max ($550). Why it matters: • Salesforce is aggressively bundling AI and integrations (Slack, Tableau, Agentforce) into mid-market Core tier at $195-directly competing with lower-cost alternatives in the $150-250 range. • Price compression at mid-market ($100→$195 for equivalent features) signals confidence in AI/automation ROI; competitors must articulate differentiation beyond feature parity. • Removal of Enterprise/Unlimited and introduction of 'Max' tier simplifies messaging but narrows the perceived gap between Advanced ($395) and top-tier, potentially capping willingness-to-pay. Pricing & Plans: - Removed: Enterprise ($175), Unlimited ($350), Agentforce 1 Sales (contact-us tier) - Added: Core ($195 new mid-market tier), Advanced ($395 new upper tier), Max ($550, renamed from Agentforce 1 Sales) - Net effect: 3-tier structure (Free, Starter, Pro) → 6-tier with Core & Advanced inserted between Pro ($100) and Max ($550) Tier Positioning & Bundling: - Core ($195): Now bundles Slack Business+, Tableau Next, Momentum, and Agentforce for Sales (add-on only in old Enterprise)-major value consolidation at mid-market - Advanced ($395): Adds enhanced security, Sales Programs (previously add-on), expanded data (1GB/user vs prior 10GB/org), Backup & Recover, Archive - Max ($550): Retains top-tier pricing but adds Agentforce Coworker and increases Flex Credits to 2.75M/org/year (vs 1M in old Unlimited) Features & Add-ons: - New bundled features in Core: Slack Business+, Tableau Next, Momentum, Agentforce for Sales (standard) - Advanced tier includes Sales Programs bundled (not add-on) and enhanced security suite - Max adds Agentforce Coworker (new)-critical AI escalation vs prior Unlimited - Removed from visibility: Einstein Conversation Insights, Einstein Activity Capture, Flex Agreement-likely consolidated or repositioned What to do: • Audit your $150-300 positioning: Core's $195 price + bundled Slack/Tableau/AI creates a compelling package; stress your differentiation on simplicity, vertical-specific features, or lower-touch onboarding rather than feature count. • Monitor mid-market win/loss reasons in next quarter; expect Salesforce to cite 'AI-first CRM + productivity bundle' in customer conversations-prepare battle cards on TCO and implementation speed. • Review your integrations roadmap: Salesforce's native Slack and Tableau bundling is a competitive moat; consider partnerships or deeper native integrations to offset this consolidation.
Salesforce pricing page changed
29 Aug 2026Salesforce pricing page changed
26 Aug 2026Salesforce pricing page changed
23 Aug 2026Salesforce pricing page changed
22 Aug 2026Salesforce updates professional services and partner ecosystem imagery on pricing page with refreshed 2024 assets.
19 Aug 2026Salesforce updates professional services and partner ecosystem imagery on pricing page with refreshed 2024 assets. Why it matters: • No material changes to pricing, plans, or features-purely cosmetic asset refresh. • Indicates routine content maintenance rather than strategic repositioning of go-to-market. • No competitive threat or opportunity shift detected from this update. Imagery: - Professional services hero image updated from April 2023 to May 2024 version - Partner ecosystem badge image updated from April 2023 to May 2024 version - URLs refreshed but same visual messaging around trusted partners (12K) and professional services What to do: • No action required-this is a standard content refresh with zero commercial implications. • Continue monitoring Salesforce pricing page for material plan/pricing changes. • Focus competitive intelligence efforts on feature releases and positioning shifts rather than asset updates.
Salesforce removed hyperlinks from secondary product/partner navigation sections on pricing page, converting them to plain text headers.
15 Aug 2026Salesforce removed hyperlinks from secondary product/partner navigation sections on pricing page, converting them to plain text headers. Why it matters: • Navigation change reduces direct discoverability of adjacent Salesforce products (Agentforce, Revenue Cloud, PRM) from the pricing page, potentially lowering cross-sell visibility. • This appears to be a UX/information architecture shift rather than a pricing or positioning change, suggesting potential backend restructuring of the pricing hub. Navigation & Linking: - Removed hyperlinks from 8 secondary product/service navigation items: Agentforce for Sales, Sales Programs, Revenue Intelligence, Revenue Cloud, Partner Relationship Management, Professional Services, Partners - Converted these items from clickable links to plain text headers only - Affected sections previously linked to dedicated pricing pages; now appear as non-interactive labels What to do: • Monitor if Salesforce reintroduces these links or permanently removes cross-sell pathways; if permanent, competitors can emphasize easier product bundling/discovery in their own pricing experiences. • No immediate action required-this is cosmetic/structural, not a pricing or feature change.
Salesforce against the others
The same prices next to one other company we track in the same category, tier by tier, with the date on both sides.
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